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Campaign Coordinator

The Campaign Co-ordinator assists the marketing team in driving impactful marketing activity across the various territories and market segments where Caseware Africa operates. The Campaign Co-ordinator plays a key role in supporting the planning and execution of marketing events and collateral, as well as the management of marketing CRM data and campaign related information. The main objective of all activities is the generation of high-quality leads, brand awareness and driving interest amongst the right target markets prior to sales’ involvement. Key to success is executing at high standards, optimising processes and collaborating well with both internal and external stakeholders.

If you want to:

  • Plan and implement all 3rd Party and Caseware Events in collaboration with relevant sales teams to ensure that objectives and targets are communicated and achieved.
  • Assist with the preparation and presentation of event project plans, detailing the following but not limited to: the objective of the event, equipment required, budget overview and summary of event.
  • Support the team with coordinating appointments and visits to inspect venues, schedule events, conduct site visits and obtaining resources to help make decisions about event possibilities.
  • Play a key role to coordinate entire events within the allocated budget from receiving the brief to feedback reporting after the event.
  • Manage events end-to-end and coordinate activities such as managing on-site production (e.g set-up and break-down and cleanup for events as necessary).
  • Assist in the marketing of events (social media, company website, etc).
  • Develop relationships with suppliers, speakers and venues.
  • Collaborate with the marketing team as well as internal stakeholders to plan and create collateral based on the needs of the business.
  • Coordinate with designers and suppliers to design, setup, and manufacture marketing material such as banners, brochures, stationary, gifts, etc.
  • Source promotional and non-promotional gifts and collateral for events.
  • Inventory management of marketing material and promotional items.
  • Assist the broader marketing team with campaign setup, integration, implementation, and administrative aspects of Salesforce and Pardot.
  • Manage contact information within Salesforce and assist with setting up lists to ensure optimal reach for targeted audiences.
  • Capture, process and update data as well run reports and create spreadsheets as needed.
    Provide day-to-day assistance or any other related duties as required within the marketing team.
  • General administration duties and any ad-hoc duties as requested.

And you have:

  • Strong written skills.
  • 1 year of work experience.
  • Experience with CRM platforms.
  • Marketing Degree / Diploma or related qualification.
  • Experience in marketing – digital focus is advantageous.
  • Campaign and event management experience.
  • Collateral design and execution.

And these essential skills:

  • Computer skills and knowledge.
  • MS Office highly competent.
  • Good understanding of software and systems.
  • Experience with CRM systems (Salesforce is an advantage).
  • Experience with marketing automation tools and systems advantageous.
  • Strong interpersonal skills.
    Team player.
  • Creative and energetic.
  • High attention to detail.
  • Deadline focused and able to handle pressure.
  • Process driven.
  • Ability to multi-task and work across multiple projects simultaneously.

Caseware and the Caseware logo, are registered trademarks of Caseware International Inc. and are licensed for use to Caseware Africa and Adapt IT. © 2023. All rights reserved.

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